Want to make money in the stock market?
The Intelligent Investor by Benjamin Graham is hands down one of the best books to read on this subject. This book is the blueprint of how to approach the stock market. Before this book, there was no sound guidance on how to do well in the market.
The central topic in The Intelligent Investor is the margin of safety.
The margin of safety is a very intuitive concept. The concept is to buy stocks that are so undervalued, you can’t help but to make money.
How do you figure out if a stock is undervalued?
Simple. Financial Analysis. Many analytical techniques are discussed in The Intelligent Investor. These techniques can be performed by anyone, you don’t need to know rocket science!